Vivace At Home is a fictional online home decor company, focusing on minimalist coastal-themed wall art to bring new life into any space.
Soon after this project, I turned Vivace At Home into a real Etsy Shop under the name Rondo At Home!
Throughout this design study, I will need to develop a welcoming, trustworthy, and innovative identity for Vivace At Home.
I used a monochromatic colour scheme to represent the trendiness of online shopping, and the friendly typeface presents the consumer with a warm and welcoming reading experience.
Below are examples of digital prints that I have designed. I have placed them in mockups that fit Vivace At Home's fresh, wholesome brand.
The promotional assets below are intended to advertise the benefit and value of Vivace At Home's online functionality.
